The Van Gogh Museum & Vans proudly partner khổng lồ present an artfully designed collection, utilising Van Gogh"s iconic masterpieces across iconic Vans Classics & premium apparel. Discover more about this succesful collaboration.
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Vans worked closely with the Van Gogh Museum to select works by Van Gogh khổng lồ serve as inspiration for a new Vans collection. The selection speaks khổng lồ the creative ethos of Vans’ design, as well as lớn personal moments from the artist familial history. With this collaboration, some of Van Gogh’s most revered artworks are literally taken "Off The Wall" and are showcased in a new way to lớn a new audience, outside the museum.
Adriaan Dönszelmann, Managing Director of the Van Gogh Museum: "We are delighted with the Vans x Van Gogh Museum collaboration, as it ties with our mission to lớn make the life và work of Vincent van Gogh accessible lớn as many people as possible in order lớn enrich and inspire them."Collection
The Vans x Van Gogh Museum collection consists of several apparel and footwear styles. Each kiến thiết is an ode lớn Van Gogh"s masterpieces such as: Skull, Almond Blossom, Sunflowers, Van Gogh’s Self-Portrait as a Painter, Old Vineyard with Peasant Woman and several letters that Vincent wrote.
Each mã sản phẩm from the footwear collection is finished with custom footbed art that mimics Van Gogh’s memorable brush strokes with the Van Gogh Museum and Vans hình ảnh sản phẩm lock-up. Each piece from the collection will also include a special hangtag that highlights historical facts behind each piece of Vincent Van Gogh’s art.
Launch và SalesThe Vans x Van Gogh Museum collection will be available in shops from 3 August 2018. Items are on sale at Vans.com, Vans retail stores and select Vans wholesale accounts. The collection will also be available in the museum siêu thị at the Van Gogh Museum in Amsterdam và online in the museum"s webshop.
About the collaboration
The Van Gogh Museum dedicates all profits from this project khổng lồ the preservation of Vincent van Gogh"s legacy và the collection of art. This way the project contributes lớn keeping Van Gogh"s legacy accessible for future generations.
ContactWould you lượt thích to find out more about the Van Gogh Museum brand licensing programmes và collaborative possibilities? Please get in touch, we are looking forward lớn discuss the options.
vans has partnered with the van gogh museum in amsterdam on a collection of shoes và apparel inspired by the dutch artist’s masterpieces. the brand & the museum have selected four main bodies of work to lớn be used as themes in the collection, with proceeds dedicated to lớn the preservation of van gogh’s legacy và collection of art.
images courtesy of vans
the limited-edition series will feature some of the artist’s most prominent works, including skull (1887), almond blossom (1890), sunflowers (1889) và his self-portrait as a painter (1887-1888).the iconic artist’s studies of skeletons will be seen on the vans classic slip-on, a long-sleeve tee, hoodie & hat, with van gogh’s human skull placed expertly across each silhouette with subtle details of the artist’s handwriting & brush strokes hidden in a reimagined checkerboard print.
one of the artist’s famous sunflowerspaintings patterns a pair of authentic sneakers as well as a boyfriend tee & hoodie, whilealmond blossomhas been digitally printed atop a satin material for a bomber jacket, a backpack & a baseball cap.van gogh’s self-portrait makes it onto the authentic, as well as on an oversized tee.
the final round-up of designs includes an ode khổng lồ van gogh’s drawing titledold vineyard with peasant woman(1890) on the brand’s classic sneakers & a classic slip-on featuring excerpts from handwritten letter from vincent to lớn his brother. vans designers pulled excerpts & illustrations from some of the 700 letters that were sent khổng lồ theo và have wrapped them across the classic slip-on model.
‘we are delighted with the vans x van gogh museum collection, as it ties in with our mission to lớn make the life & work of vincent van gogh accessible to lớn as many people as possible in order lớn enrich và inspire them‘, said adriaan dönszelmann, managing director of the van gogh museum.‘by uniting van gogh’s iconic artworks with iconic vans styles, our partnership brings vincent’s art ‘off the wall’ & into the world to a new audience outside the museum.
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the vans x van gogh museum collection will be available worldwide on qugust 3 atvans.comand vans retail stores, as well as atvangoghmuseumshop.comand at the van gogh museum in amsterdam.